IBC Content Everywhere and NHK Bring 8K Television to the Middle East

IBC Content Everywhere is a new series of global events addressing the latest developments in media. With digital out-of-home presentations and high quality acquisition high on the list of current trends, IBC Content Everywhere will bring NHK’s Super Hi-Vision system to the Middle East for the first time.

Super Hi-Vision is an 8K television system, featuring 16 times the resolution of today’s HD, together with a much higher frame rate of 120 progressive images a second. Developed by Japanese national broadcaster NHK, it is aimed at both consumers and at events and presentations such as museums.

NHK plans trial satellite broadcasts in 2016, with the launch of public services set for 2018. It is one of the most important initiatives in future television systems, firing the debate over higher resolutions, extended colour capabilities and higher frame rates. The demonstration at IBC Content Everywhere MENA gives broadcasters and network operators a chance to see the capabilities, as well as discuss the challenges of transmitting this high data-rate system.

This ultra-high resolution video also looks astonishing on a huge screen. Even the biggest projections look bright, rich and detailed. Coupled with the high frame rate, it creates an impression like no other. Cinemas, museums and presentation companies will instantly grasp the potential for this crowd-stopping, eye-popping system.

At IBC Content Everywhere MENA NHK will be showing some of the latest content they have shot. This includes remarkable coverage of games at the 2014 FIFA World Cup finals in Brazil, as well as some specially shot material for art galleries and museums in Japan.

IBC Content Everywhere is a new initiative from IBC, bringing together all those involved in rich media production, devices, apps, content personalisation, social media, and big data and cloud services. The first event ran in parallel with IBC in Amsterdam in September 2014, with the second, aimed at the Middle East and North Africa (MENA) market to be held in Dubai 20 – 22 January 2015.

“We have developed IBC Content Everywhere to address the emergence of connected content,” said Michael Crimp, CEO of IBC. “Our event in the Middle East will share knowledge about how content can be created, managed, monetised and shared online and to mobile and connected devices. The display of Super Hi-Vision complements today’s connected environment with a vision of the future where massive, high resolution screens will be a part of the media landscape”

Super Hi-Visiton has had a long association with IBC, starting with the first European demonstration in 2006, and marking many technical milestones with presentations at IBC since then.

Exhibitors at IBC Content Everywhere MENA in Dubai range from creative broadcast suppliers like Quantel to IT giants like Cisco; content distribution networks like Akamai to telecom service providers like Etisalat. Conference speakers include senior executives from broadcasters like Discovery Networks, BeIN and Sky News Arabia; and vendors and service providers like Microsoft, Ericsson and YouTube.

IBC Content Everywhere MENA will be held in the Madinat Jumeirah, in Dubai, 20 – 22 January 2015. Further information and registration details can be found at www.ibcce.org.

Register for a FREE Exhibition pass today at www.ibcce.org/register

For more information about IBC Content Everywhere MENA please visit www.ibcce.org/MENA

To view the IBC Content Everywhere MENA Conference sessions taking place please visit www.ibcce.org/conference

To view the full IBC Content Everywhere MENA speaker list please visit www.ibcce.org/speakers

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Editors notes

Dates for forthcoming events:
IBC Content Everywhere MENA		Dubai		20-22 January 2015
IBC2015		Amsterdam		11-15 September 2015
IBC Content Everywhere Europe		Amsterdam		11-15 September 2015
IBC Content Everywhere LATAM		Sao Paulo		tbc 2015

About IBC Content Everywhere

Powered and created by IBC, the IBC Content Everywhere global series of events has been created in response to demand from IBC visitors and exhibitors to help professionals from the broadcast, telecommunications, online and IT sectors seize the new opportunities being created by the explosive growth in the consumption of TV and video content on IP-connected smartphones, tablets and laptops.

IBC Content Everywhere combines a high quality exhibition with features specifically designed to help visitors quickly and efficiently expand their knowledge and understanding of the latest trends, strategies and developments in online TV and video. With dedicated events in Europe, MENA and LATAM, IBC Content Everywhere covers rich media production, devices, apps, digital marketing, social media, content personalization, big data, cloud services, second screens, investment and much more.

For more information please go to www.ibcCE.org

About IBC

IBC is the premier annual event for professionals engaged in the creation, management and delivery of entertainment and news content worldwide. Attracting 52,000+ attendees from more than 170 countries, IBC combines a highly respected and peer-reviewed conference with an exhibition that exhibits more than 1,500 leading suppliers of state of the art electronic media technology and provides unrivalled networking opportunities.

For more information visit www.ibc.org

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Contact information

IBC Content Everywhere Sales Team:
Clare Sturzaker
Project Sales Manager
T +44 (0) 134 2717 459
M +44 (0) 7710 991 595
E csturzaker@ibc.org
or
Simon Tempest
Account Manager
T +971 (0)5 595 64872
M +971 (0)5 595 64872
E stempest@ibc.org
or
Lynn Neil
Content Everywhere Sales
M: +44 (0)7802 766 237
E: cesales@ibc.org