The LYCRA Company launches new LYCRA® FiT400™ fiber
The LYCRA Company, a global leader in developing innovative and sustainable fiber and technology solutions for the apparel and personal care industries, announced today the launch of new LYCRA® FiT400™ fiber for knits.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20231114770892/en/
The LYCRA Company has launched a new sustainable solution for athleisure, activewear and swimwear. LYCRA® FiT400™ fiber optimizes the comfort and performance of knits.
The company’s latest EcoMade offering is a unique bicomponent fiber engineered to optimize the performance and comfort of knits. It delivers a durable soft hand-feel, low shrinkage and high uniformity to fabrics. LYCRA® FiT400™ fiber is made from 60% recycled PET and 14.4% from bio-derived resources and is GRS certified.
The fiber includes two different polyester polymers, which together create a helical crimp, providing permanent stretch and recovery properties, as well as breathability, cooling comfort and chlorine resistance to fabrics.
LYCRA® FiT400™ fiber helps set the stage for circularity, a key priority for The LYCRA Company. In controlled tests under specific conditions, this fiber was recycled back into new polyester fibers, thereby demonstrating the technical feasibility of this process.*
“We developed LYCRA® FiT400™ fiber to deliver in-demand performance benefits and an enhanced soft hand to the knit fabric category,” said Steve Stewart, chief brand and innovation officer at The LYCRA Company. “This innovation also meets customer and consumer expectations for more sustainable solutions since it is made with recycled and bio-derived materials.”
LYCRA® FiT400™ fiber will be advertised to the trade. The “It’s Time for Better” campaign aims to disrupt the activewear, athleisure and swimwear categories with the message that consumers and the planet deserve better—better-functioning garments offering reduced environmental impact.
Fabrics and garments powered by LYCRA® FiT400™ fiber are eligible for LYCRA® XTRA LIFE™ or COOLMAX® EcoMade brand hangtags if they meet specific brand quality standards. Both brands enjoy high levels of consumer brand awareness worldwide.
To learn more about LYCRA® FiT400™ fiber for knits, visit lycra.com.
*LYCRA® FiT400™ fiber is compatible with established polyester chemical recycling processes. In multiple tests, LYCRA® FiT400™ fiber components were blended with standard polyester components and recycled back into new polyester fibers with comparable performance as standard recycled polyester fibers.
About The LYCRA Company
The LYCRA Company innovates and produces fiber and technology solutions for the apparel and personal care industries and owns leading consumer and trade brands: LYCRA®, LYCRA HyFit®, LYCRA® T400®, COOLMAX®, THERMOLITE®, ELASPAN®, SUPPLEX®, and TACTEL®. Headquartered in Wilmington, Delaware, The LYCRA Company is recognized worldwide for its sustainable products, technical expertise, marketing support, and LYCRA ONE™ marketplace. The LYCRA Company focuses on adding value to its customers’ products by developing unique innovations designed to meet the consumer’s need for comfort and lasting performance. For more information, visit lycra.com.
LYCRA® FiT400™ is a trademark of The LYCRA Company.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20231114770892/en/
Contact information
Karie J. Ford
Karie.J.Ford@lycra.com
About Business Wire
Business Wire(c) 2018 Business Wire, Inc., All rights reserved.
Business Wire, a Berkshire Hathaway company, is the global leader in multiplatform press release distribution.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
FPT Software Joins Global Tech Giants in the AI Alliance as Founding Member5.12.2023 07:00:00 CET | Press release
FPT Software, a global leading IT provider, announced its participation in the AIAlliance, a pivotal initiative formed by leading organizations across industry, startup, academia, research, and government with a shared goal of supporting open innovation and open science in AI. The alliance is expected to advance AI collaboration and foster innovation across all aspects of AI technology, applications, and governance. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20231204440838/en/ FPT Software Participates in the AI Alliance with Other Global Tech Giants (Photo: Business Wire) The Alliance, co-launched by IBM and Meta in collaboration with Founding Members globally, aims to leverage a critical mass of computing, data, tools, and talent to accelerate open innovation in AI to build and support open technologies across software, models, and tools, which empower students, developers, and scientists to understand and embrace open t
Wallarm Reveals Current Threats to API Security, Move to 100% Channel Strategy and New API Attack Management Solution at Black Hat Europe 20235.12.2023 07:00:00 CET | Press release
BLACK HAT EUROPE 2023 –Wallarm, the integrated app and API security company, today announced its upcoming appearance at Black Hat Europe 2023, the Dec. 4 to Dec. 7 conference that provides the latest in research, development and trends in information security. Wallarm executives are hosting a session on Dec. 7 at 12:15 p.m. GMT at ExCeL London and sharing critical insights and recommendations from the latest API ThreatStats™ report. Additionally, Wallarm is discussing its new 100% channel strategy and launching a new API Attack Surface Management solution during Black Hat Europe. Wallarm’s Black Hat appearance comes as interest in API security solutions grows in Europe, with the Europe API security market expected to witness market growth of 31.5% CAGR during the forecast period (2023-2030). This critical opportunity allows Wallarm to build awareness around the need for API and app security, jump-start expansion to the European market and recruit additional channel partners. Key announ
Rockstar Games Announces Grand Theft Auto VI, Coming 20255.12.2023 01:10:00 CET | Press release
Rockstar Games®, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), is proud to announce that Grand Theft Auto VIis coming to PlayStation® 5 computer entertainment systems and Xbox Series X|S games and entertainment systems in 2025. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20231204993583/en/ Grand Theft Auto VI coming 2025 to PlayStation 5 and Xbox Series X|S. (Graphic: Business Wire) “Grand Theft Auto VI continues our efforts to push the limits of what’s possible in highly immersive, story-driven open-world experiences,” said Sam Houser, Founder of Rockstar Games. “We’re thrilled to be able to share this new vision with players everywhere.” Grand Theft Auto VI heads to the state of Leonida, home to the neon-soaked streets of Vice City and beyond in the biggest, most immersive evolution of the Grand Theft Auto series yet. Watch Trailer 1 now at https://www.youtube.com/watch?v=QdBZY2fkU-0 Celebratin
Andersen Global Adds Legal Capabilities in Ireland with Collaborating Firm Philip Lee LLP5.12.2023 01:00:00 CET | Press release
Andersen Global further expands its platform in Ireland through a Collaboration Agreement with Philip Lee LLP, adding complementary legal services to its existing tax capabilities in the country. Philip Lee LLP was established in 1993 as a boutique firm and has since grown to be a full-service law firm with capabilities in areas including blockchain, technology, construction, banking, cybersecurity, employment, energy and natural resources, media, competition, property, and pharmaceuticals. Based in Dublin and led by Managing Partner Jonathan Kelly, the firm works with clients in more than 100 countries to provide customized solutions. Andersen Global Chairman and Andersen CEO Mark Vorsatz said, “Philip Lee is an important addition to our global platform as we continue to expand capabilities to deliver seamless, borderless service. Jonathan and his team share our passion for stewardship and will provide valuable knowledge to our member and collaborating firms.” “Our team acquires a dee
Higround and The Pokémon Company International Invite Fans to Explore Fan-Favorite Pokémon in New Collection4.12.2023 22:31:00 CET | Press release
In a new and special collaboration, Higround, a powerhouse within the lifestyle and gaming spheres, is teaming up with The Pokémon Company International to create an exciting collection that seamlessly blends the worlds of competitive gaming, and the beloved Pokémon franchise. This unique partnership introduces a carefully curated collection of gaming peripherals inspired by fan-favorite Pokémon. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20231204512387/en/ Pokémon + Higround Blastoise Summit 65 Keyboard (Photo: Business Wire) Higround introduces its line of Pokémon-themed keyboards and additional accoutrement, offering fans a tactile way to connect with their favorite franchise. In this unique collection, the Base 65 and Summit 65 Keyboards take center stage. The Base 65 models, for the everyday adventurer, feature designs like the iconic Poké Ball and fan-favorite Pokémon, including Venusaur, Charizard, Blastoise, and Me