ZetaDisplay introduces enlarged software functionality for Digital out of Home use
Malmö - ZetaDisplay AB (publ) (Nasdaq Stockholm: ZETA) expands its cloud based Digital Signage software platform with Digital Out of Home (DOOH) functionality. The launch represents the second step of the Group’s software platform strategy communicated during November last year. The enlarged functionality targets customers wanting to combine Digital Signage content management capabilities with increased functionality including campaign management, advanced scheduling and proof of play. “We bring a flexible software tool to the market combining the best of two worlds, a full-service offer within Digital Signage combined with DOOH functionality and unique adaptability to customer demands”, Per Mandorf adds.
Predominantly international customers ask for increased performance features where dynamic content, API integration capabilities, scalability and full-service offers are critical success factors. The DOOH software offer provides opportunities for the customer base to create additional income with their Digital Signage installation, thus capitalizing even further of the taken investment.
“We have conducted several successful DOOH installations in the Nordics and Benelux. The positive results encouraged us to upgrade and expand our offer into other European markets”, Per Mandorf concludes.
Malmö 15 January 2021
For questions, please contact:
Per Mandorf, President & CEO
Phone +46 704-25 82 34
Jacob Stjernfält, CFO
Telefon +46 76-8754177
Daniel Oelker, CCO
Phone +46 708-45 80 54
ZetaDisplay acts at the heart of digital transformations in physical environments. We contribute to nudging peoples’ behaviour at the point-of-decision in retail environments, public spaces, and workplace environments. Our solutions are known as Digital Signage that we develop and offer as SaaS-solutions. We are a European leader and intend to drive the further consolidation of the market organically and through acquisitions.
ZetaDisplay has its head office in Malmö. The company generates revenues of MSEK 400 and employs 160 staff at nine offices in seven European countries and the US. In total, the company handles 50,000 installations on 50 markets. The share is listed on Nasdaq Stockholm [ZETA]. More information at www.zetadisplay.com
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