Aparta infrastructure boosts new home sales in Iceland

"We offer flexibility and represent a new addition to a new home market that has been weak in recent years. Experience from this project shows how our infrastructure increases interest among homebuyers and contributes to faster sales. With Aparta, developers have the tools to adapt their offerings to market demand," says Trond Eriksen, CCO and Co-founder of Aparta.

Multiplied sales in Iceland Project
In June, Aparta partnered with Stefnir, Iceland’s largest asset manager, to establish Aparta funds. In September, the Icelandic real estate developer Reir Verk introduced Apartas co-ownership infrastructure to its residential projects. This has resulted in significantly higher sales rates in several projects.

"Homebuyers appreciate more financial flexibility when purchasing. Our experience with Reir Verk has been entirely positive. We are now in dialogue with several other major developers who want to offer similar solutions for their projects," says Eriksen.

Flexible platform for real estate developers
 Aparta tailors its solutions to partner needs and offers both white-label and co-branding options.

"We want to be a partner that provides developers with greater flexibility and work as a catalyst for sales growth. Partners can choose whether to promote their own brand or present projects under ours. The key is that we can adapt the solution efficiently to their needs," Eriksen continues.

Aparta is already in dialogue with several developers in Oslo, Trondheim, Copenhagen, and Stockholm. The company also sees increasing interest from Nordic players within banking, finance, and real estate.